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Founded in 1960 by a dynamic, entrepreneurial American actress, Paula Kent Meehan and Jheri Rhedding, her hairdresser, Redken has grown to be synonymous with urban-inspired fashion, innovation and street culture. Key franchises include Blonde Glam, All Soft, Colour Extend, Extreme and the first synergistic professional treatment, the Chemistry System in Redken Hair care. Rough Paste, Align, Satinwear and the 24hour humidity resistance hairsprays. Shades EQ Equalizing Conditioning Color Gloss, Color Fusion Advanced Performance Colorcreme, Shimmer one in hair color, and now Redken For Men range.
Redken will hit this year’s Singapore Fashion Festival’s runway together with Ed Hardy and Skin Couture. Skin Couture is a multi-label boutique that carries a collection of international renowned glam rock brands while Ed Hardy SG is the first flagship store outside of the Melrose Avenue headquarters bringing to Asia Christian Audigier’s edgy brand of California tattoo culture. Both boutiques are owned by successful international recording artiste Sun.
Website: www.redken.com/international
For more information on the participating brands in the Redken Tribe 08 show, visit:
• Ed Hardy
• SKIN Couture
SHOW INFORMATION:
REDKEN TRIBE 08
5 April, 10:00pm
Tent@Orchard,
Ngee Ann Cit
By invitation only |
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